
WHETHER YOU’RE CHANGING THE GAME OR FACING CHANGE, AXICOM IS YOUR PARTNER.
We are AxiCom, WPP’s award-winning global tech PR agency
We’re technology specialists and communications experts who fuse creative energy with global reach and local expertise to connect business leaders and innovators with their audiences around the world.
We help you navigate what’s next in technology trends and challenge you to reimagine what’s possible through human insight. Crafting bold, data-driven communications strategies, we’ll help you deliver value for your stakeholders today and see around corners to tomorrow.

Stockholm
- Drottninggatan 94
111 36

Madrid
- Rios Rosas 26
28003
Madrid

Amsterdam
- Amsteldok
Amsteldijk 166
1079 LH Amsterdam
The Netherlands

Milan
- Via Morimondo 26
20143
Milan

Munich
- Infanteriestr. 11
80797

Paris
- 18 Rue de Londres
75009
PARIS, France

London
- 2 Southwark Bridge Rd
SE1 9HS

Austin
- 206 E. 9th Street, 16th Floor
TX 78701

New York
- 3 Columbus Circle, 5th Floor
NY 10019

Los Angeles
- 9100 Wilshire Blvd
West Tower, 5th Floor
Beverly Hills, CA 90212

San Francisco
- 360 Third Street, 5th Floor
CA 94107
Leadership

Matthew Lackie
Global CEO
Matthew has over 25 years experience in global communications, partnering with a range of groundbreaking blue chip companies and innovative start-ups aiming to make their mark on society. As CEO, Matthew is responsible for leadership and growth of AxiCom’s portfolio of global clients, harnessing the team’s technology prowess, integrated storytelling capabilities and creativity to build brands and drive conversations

Kate Stevens
President, Europe
In her time at AxiCom, Kate has overseen key accounts including Dell, Nokia, Microsoft, Google, Cisco Jasper, Belkin and Roku. Bringing with her over 20 years’ experience – spanning organisations from MTV to Ford – Kate was promoted to President of AxiCom Europe in April 2020, where she oversees all of AxiCom’s European operations. Her human approach to leadership helps ensure that as the teams grow, they maintain the very personal and bespoke core focus to our client work and relationships.

Brian Snyder
Global President of Digital
With 20+ years of experience, Brian has transformed some of the world’s biggest brands both at a top agency and in-house at a global industry leader. His diverse expertise spans consumer marketing, B2B demand generation to corporate reputation and crisis management, and has seen him work with companies including Nintendo, Walmart and LinkedIn.

Nick Head
Global Head of Client Services
Nick has more than 19 years’ experience in communications and marketing, spanning industries including security, cloud and data. As well as providing strategic consultancy and delivering communications for industry leading organisations, Nick has also worked with a number of SMBs, helping to raise their profiles across the UK and EMEA. His client experience includes Avaya, Dell EMC, Huawei, and Kaspersky Lab.

Shannon Lawler
Senior Vice President of Analytics and Research
With more than 12 years of experience, Shannon has developed and managed research and measurement programs for clients across multiple sectors including technology, healthcare, logistics, finance and automotive. An innovator in research and analytics, Shannon’s vast expertise spans research-based consulting, data-driven storytelling and helping clients to solve complex business and communications problems.

Steve Kerns
Executive Vice President and Managing Director, US
Steve Kerns is a 20-year San Francisco/Silicon Valley PR agency veteran and executive leader with sharp corporate, product and integrated communications skillsets, a diverse technology background, and global account experience. As well as widespread business development experience, Steve has extensive knowledge of the enterprise, telecoms, and consumer technology markets and has represented venture-backed startups.

Rosie Bannister
Managing Director, UK
Over a 20+ year career, Rosie has spearheaded multiple, award-winning, communications campaigns in global, regional and local market roles for high-profile consumer, tech and B2B businesses. Working in both agency and in-house settings, Rosie has led successful strategic communications from experiential activations and product launches to reputation management campaigns, for brands including Huawei, TomTom and Roxio.

Graeme Anthony
Creative Director, UK
Graeme has been in the creative industry for over 15 years, creating impactful, diverse and award-winning campaigns for the likes of Huawei, Aldi, Diet Coke, Atom Bank and Burger King. Graeme now leads AxiCom’s creative division, bringing his extensive expertise to put creativity at the heart of all of our work.

François Gobillot
Country Manager, France and Netherlands
François leads AxiCom’s Paris and Amsterdam teams, and has over 20 years of PR experience, with a solid background in B2B and corporate communications across enterprise, telecoms, new media and marketing technologies. François’ client experience includes Alcatel, VMware, Dell, Citrix, RealNetworks, DoubleClick, Criteo, Verizon Business and Juniper Networks.

Martina Brembeck
Country Manager, Germany
Martina is the founder of AxiCom in Germany, and has over 25 years’ experience working in the IT, telecommunications, media and entertainment, wireless and clean tech markets. She specialises in developing and managing domestic and global corporate communications programs. Past client experience includes Belkin, BT, Cirrus Logic, Dolby, LG, Motorola, Netgear, Imprivata, Softimage, VMware and many more.

Chiara Possenti
Country Manager, Italy
Based in Milan, Chiara leads our Italian office and brings with her over 20 years’ experience leading positioning and strategy for clients such as Apple, 3Com, Dell, OKI Systems, Palo Alto, Red Hat and VMware. Before joining the PR industry, she worked in both the advertising and editorial teams for Business Week.

Monica Gonzalez
Country Manager, Spain
Monica has run AxiCom’s award-winning Spanish team since 2009, and has over 20 years’ PR experience working with B2B and B2C clients across sectors including IT, industrial, finance, consumer goods and internet and ecommerce. Monica´s client experience includes Dell, LetsBonus, L´Oreal, Phone House, Rumbo, Vente-Privee and Visa International.

Adam Erlandsson
Country Manager, Sweden
Adam joined AxiCom in 2016 after more than 10 years as a journalist, most of them spent as an IT and tech specialist at the national daily Svenska Dagbladet. An experienced storyteller with deep media expertise, he has worked with a broad range of brands in both B2B and B2C, including Dell Technologies, Amazon Web Services, ServiceNow and Red Hat.

Tom Denney
Director, Technology Public Policy
Tom has over 12 years’ agency experience in both Brussels and Westminster (UK), planning and delivering strategic advice to address clients’ reputational challenges, stakeholder engagement and public policy development needs. Having been based in Brussels full-time since 2017, he has specialised in the tech, digital, and media sectors and advises clients such as Dropbox, Spotify, and Schibsted.
Awards

PRovoke Media: EMEA Technology Consultancy of the Year 2022 Winner

PRovoke Media: EMEA Network Best Agency to Work For 2022 Winner

PRmoment: Technology Agency of the Year 2022 Finalist

PRovoke Media: EMEA Network Best Agency to Work For 2021 Winner

PRovoke Media: EMEA Network Best Agency to Work For 2020 Winner

PRovoke Media: SABRE Awards 2020 Winner

The Drum: Social Purpose Awards 2019 Winner